Be sure to thank them for their donations and help in support of the cause.Ħ. If you decide to make charity a part of your booth, mention it on your social media pages and provide a way for people to donate even if they can’t attend.Īfter the event, you can let your followers on social media know how much you donated. Giving a small part of your sales to a charity is a win-win for your business. Letting your customers know that your business cares about the world will help them see your company in a positive light. You can also choose any charity that resonates with your target customer. If there is a charity that fits in with your brand’s message, you can opt for that. Letting visitors know that you will give part of each purchase to charity can give display booths a unique message. Donate A Portion of Trade Show Purchase to Charity To catch the attention of visitors, have parts of your displays at eye level so they are visible over the heads of people who are standing or just passing by.ĥ. A row of people or other displays could block out your booth, making everyone walk past it. One mistake some people make when planning vendor booth display ideas is designing their displays to only been seen on top of a table. Some options are a learning station, interactive flooring or lighting, or even the opportunity to perform karaoke. Games where visitors compete for an end-of-the-day prize or a deal from your company are a great idea. Interactive vendor booth ideas encourage people to visit, linger, and buy. Have Something Interactive For Your Guests Use what you know about your target customer and your brand’s message to come up with ideas on how to design your booth.ģ. You need to have space for them to engage with the team working your booth. Plan your trade show display so that it brings in visitors and convinces them to learn more about your company. Give your followers highlights of the events happening at the trade show, the location of your booth, and other info about the venue and parking. If you’ve planned for a special guest to be at your booth, you can hint about it or reveal the special guest’s name, depending on whether you want it to be a surprise. Let them know what you have planned so they will be sure to stop by your trade show booth. Once you plan to be at a trade show, you can start discussing it on social media and newsletters to your contact list.Īs your plans develop, you can talk about discounts or special deals you’ll offer at the show. Coming up with creative and unique ideas for your booth and promotional materials deserves your full attention.Īdequate planning will help ensure the success of your vendor booth.īelow are some ideas to help you steal the show from your competitors. Give yourself plenty of lead time to plan for your next trade show. Your vendor booth needs to stand out from the crowd. It means 4 out of 5 people who pass by or visit vendor booths are potential customers who can decide to buy your products or services.Ĭouple their buying power with the ability to talk to prospective leads face-to-face, an opportunity that is getting harder to accomplish every day, and you have a powerful lead and sales opportunity.Ĭheck out these tips to make sure your vendor booth pulls those people into your sales funnel.Ĭompetition for the attention of trade show visitors can be fierce, especially at larger conferences and conventions. That’s an important statistic to keep in mind when you’re planning for your next trade show. Trade Show News Networks reports that 81% of the people who attend trade shows have buying authority.
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